How to effectively use Online Reviews through Website Design

The 2020-year pandemic has completely changed the way in which business operates, irrespective of the industry.

The 2020-year pandemic has completely changed the way in which business operates, irrespective of the industry. And one such industry which is greatly affected by the pandemic is the education industry. The rapid movement from offline to online mode of education has forced institutes to build a website that supports this new form of education. And the best way is to do a website customer review. With rapid changes in technology and developments, the education industry has completely revolutionized the need for websites like never before. But often most of the problems faced by such an institute is to understand where to start which can be tricky and daunting.

Fortunately, WordPress is there for your rescue. With the help of WordPress, it is easy to design and set up websites and online courses. All you need to do is identify correct strategies and tips and start your journey towards building an educational website with WordPress.

Creating a website that correctly represents your business, products and services, and brand itself is a very difficult and daunting task. It’s a lot of pressure not just to represent your brand in the best possible way digitally, but also to grab the attention of your users in the long run. After all, your website is the face of your brand especially if you operate as an online business. Your website design should be aesthetically pleasing with correct content, visuals, and graphics and the best way to do so is to have a creative website.

Imagine you are visiting a supermarket and you aren’t aware where to find products. You’re just wondering here and there. You won’t visit that supermarket ever again, right?

Just like that superstore, there are certain mistakes that ruin your business, brand image and profit levels in the long run. Knowing these mistakes is your first step towards analyzing your website and improving on the same for delivering unique experiences to your customers.

But there is more than just having a creative website!

And some of the successful and proven strategies for creating education website are:

Tips and Strategies to build an educational website on wordpress

  1.       Start with identifying domain name

The first thing you need to decide is your domain name for your educational website. One thing that needs to be made sure is that the domain name is unique and representative of your brand or else your website can get lost. Normally this is a daunting task, but this step is easier for educational institutes. The domain name here is simply your institute name or college name and even your portal can be the name of your domain. If you want .com as a domain name against .edu or other formats, you need to locate the correct name and register for the same.

Remember, your domain name should be clear and simple for your students and other stakeholders to reach out to you.

  1.       Define your hosting plan

Once you have registered your domain name, the next step to review page on website  is to identify an appropriate hosting plan which will host all your data on the web. A large number of hosting platforms are available to choose from, although these platforms come at a cost. However, SiteGround is one of the best hosting platforms that you can use which not only offers free domain name, but also offers other range of benefits including 24*7 support, free SSL certification, and they are one of the fastest hosting platforms.

This will help you to reach large audiences with correct and relevant data required for long term success of your business.

  1.       Download and Install WordPress

Once you get your domain name and know where you will be hosting your website, the next step in building an educational website is to download and install wordpress itself. Once you have a hosting platform, building a website is just a click away. All you need to do is log in to your hoisting platform and follow all the steps to get started with wordpress. You can modify content or visuals as per your needs and requirements and which is an easy task with wordpress.

  1.       Identify and install a wordpress theme

Once you have uploaded your content across wordpress platform, the next step is to give a theme to your website. In WordPress, it is way easier to change the overall appearance and theme with the advantage of customising as per changing needs of your students or education institute.  All you need to do here is to identify and find out the theme that matches your purpose and represents your brand.

However, before installing any theme, there are some factors that you need to consider.

  •         Design: The way the theme is designed will affect the overall appearance of your website. Hence, you should select a theme which is clean, professional and suits your brand very well or else it will create inconsistency across.
  •         Responsiveness: Another factor that needs to be considered while creating an educational website with WordPress is how responsive is your selected theme. In simple words, the theme should be compatible and users should be able to use websites across different platforms and devices. After all, you don’t want to miss any business opportunity.
  •         SEO compatibility: This is perhaps the most critical factor that you need to consider. If your theme is not SEO ready, your website won't rank higher on Google which can affect your business. The best way to check this is to go on validator, paste your theme URL, and check for any errors. If the theme is full of errors, avoid using them.
  1.     Upload right content

Once you have done the above steps, you are almost there. Your website is on the way. And the next step which is perhaps the most important step is to create and upload the right content which will keep your users glued to your website. Besides, correct content will help you convey the right information and message which is yet another critical factor for the success of our institute.

The content should revolve around information about your institute, what programs and courses you offered, pictures, news and events, and faculty information pages which are in fact deciding factors.

Final thoughts

Education industry has witnessed continuous change and the pandemic has driven the growth of the online education industry. This has enhanced or forced institutes to design and create websites to meet changing needs globally. And without a doubt, the best way is to use WordPress for designing websites.

Creating a website through WordPress isn’t hard. All you need to do is identify the right strategies, tools, and techniques to build a website

Right from identifying the correct hosting platform to deciding the correct theme and designs is utmost critical which can take your website to the next best possible level. And with above tips and strategies, you can start your journey of designing a website that creates and delivers unique experience required for your business to flourish and succeed in the long run.

So, what are you waiting for?

Start your journey now and see what benefits WordPress brings to the table.

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